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Northampton graduate wins industry award for rescue dogs campaign
Taylor's campaign injects some fun into the adoption process.

A graphic communications graduate from the University of Northampton has won an industry award for her campaign to persuade people to choose a rescue dog over a puppy.

Taylar Wong received a YCN Student Award for her concept, which likened a rescue dog’s stay at the Dogs Trust to a time at University. Injecting some fun into the adoption process, Taylor produced images of cute dogs wearing mortarboards for use on social media and physical advertising.

“My campaign aimed to give more personality to the dogs, highlight key positive points and add a little fun to the rather lengthy adoption process,” she said. “I put cute dogs wearing mortarboards at the forefront of the campaign – because after all, who doesn't love a cute dog in a hat?”

Image (C) University of Northampton

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Nominations open for Blue Cross Medal 2019

News Story 1
 Animal lovers are being urged to nominate their pet heroes for the Blue Cross Medal 2019.

Celebrating inspirational pets for almost 80 years, the Award is open to pets that have done something brave, life-changing partnerships, assistance animals and serving or working animals.

To find out more about the awards and to nominate a pet, visit www.bluecross.org.uk/medal. The closing date for entries is 15 February 2019.  

Click here for more...
News Shorts
Northampton graduate wins industry award

A graphic communications graduate from the University of Northampton has won an industry award for her campaign to persuade people to choose a rescue dog over a puppy.

Taylar Wong received a YCN Student Award for her concept, which likened a rescue dogs stay at the Dogs Trust to a time at University. Injecting some fun into the adoption process, Taylor produced images of cute dogs wearing mortarboards for use on social media and physical advertising.