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MSD found in breach of NOAH code on promotion
Bovilis BVD is a bovine viral diarrhoea vaccine for cattle.
Breach regards promotional material for Bovilis BVD

Pharmaceutical company MSD Animal Health has been found to be in breach of the NOAH Code of Practice for the Promotion of Animal Medicines.

The breach is with regard to a promotional leaflet and advertisements for Bovilis BVD, a bovine viral diarrhoea vaccine for cattle. The NOAH Code of Practice Committee concluded that the tagline “P.I. or not P.I.? That is the question!” was in breach of Clauses 4.3 (i), (ii), (iii) and 4.6 of the Code of Practice.

Further details of the Committee ruling are expected to be made shortly and will be published on the NOAH website. 

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Nominations open for Blue Cross Medal 2019

News Story 1
 Animal lovers are being urged to nominate their pet heroes for the Blue Cross Medal 2019.

Celebrating inspirational pets for almost 80 years, the Award is open to pets that have done something brave, life-changing partnerships, assistance animals and serving or working animals.

To find out more about the awards and to nominate a pet, visit The closing date for entries is 15 February 2019.  

Click here for more...
News Shorts
Northampton graduate wins industry award

A graphic communications graduate from the University of Northampton has won an industry award for her campaign to persuade people to choose a rescue dog over a puppy.

Taylar Wong received a YCN Student Award for her concept, which likened a rescue dogs stay at the Dogs Trust to a time at University. Injecting some fun into the adoption process, Taylor produced images of cute dogs wearing mortarboards for use on social media and physical advertising.