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New campaign urges public not to buy pets on impulse
Luna was sold illegally online when she was just six weeks old and suffering from sarcoptic mange.
Pets bought online ending up in rescue centres, charity warns 

Mayhew animal welfare charity has launched a Christmas campaign to raise awareness of the number of pets ending up in rescue centres after being bought online.

Through its ‘I am NOT an Impulse Buy’ campaign, the charity is urging potential owners to be responsible and consider adopting from a rescue centre who can provide advice.

The charity recently helped a tiny six-week-old puppy that was illegally sold through a buy and sell website. The seller arranged to hand over the Jack Russell pup, named Luna, in a car park but as soon as her owners got her home they noticed she was constantly scratching and had severe diarrhoea.

After taking her to the local veterinary surgery, however, Luna’s new owners could not afford diagnostic tests so the puppy was taken to Mayhew.

Vets at the charity’s community vet clinic diagnosed Luna with the highly contagious skin disease, sarcoptic mange, which is zoonotic. Luna was treated with a topical drug to kill the mites and antibiotics for a secondary bacterial skin infection. She has since been neutered, vaccinated and rehomed.

Mayhew has collaborated with Ravensbourne University on its campaign video.

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Campaign highlights ‘devastating impact’ of smoking around pets

News Story 1
 Leading vet charity PDSA has launched a campaign highlighting the ‘devastating impact’ that smoking can have on pets. The launch coincides with National No Smoking Day (14 March 2018) and aims to raise awareness of the risks of passive smoking and how to keep pets safe.

“Recent studies highlight that this is a really serious issue, and we want pet owners to know that they can make a real difference by simply choosing to smoke outdoors away from their pets,” said PDSA vet Olivia Anderson-Nathan. “We want pet owners to realise that, if they smoke, their pets smoke too.”  

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News Shorts
AWF named charity of the year

The Animal Welfare Foundation (AWF) has been chosen as charity of the year by the Veterinary Marketing Association (VMA). AWF is a vet-led charity, supported by the BVA, which aims to improve animal welfare though research funding, supporting veterinary education, providing pet care advice and encouraging debate on welfare issues.

VMA has pledged a range of support, including raising awareness and funds at their awards ceremony, which takes place on Friday 16 March, as well as offering marketing support through VMA marketing workshops.