Pet Theft Awareness week begins
The first ever Pet Theft Awareness week is to take place between Thursday, March 14 to Wednesday March 20.
Organised by Dog Union and VioVet, the awareness week aims to help people take preventative measures to minimise the risk of their pet going missing, as well as encouraging microchipping.
Awareness will be raised via the internet, social media, and through the distribution of various posters.
A dedicated website has also been set up, containing a wealth of information about animal theft and preventative measures. It also has ideas and things to do to help promote awareness during the week.
Supermarkets are also being encouraged to display the posters.
Richard Jordan, of VioVet, said: "A number of our customers have had their pets stolen or go missing and we are noticing this more and more. It is heartbreaking when a much-loved pet goes missing for any reason, and we are pleased to support this initiative."
Pet Theft Awareness week is non-profit, running in conjunction with a number of contributing organisations and businesses, such as the Kennel Club.
"Owners of all pets should be vigilant when out and about and we would always suggest making sure that a pet is microchipped," commented Kennel Club Secretary, Caroline Kisko.
Click here to visit the Pet Theft Awareness week website.