This year's BSAVA Congress sees the launch of a new website for PetSavers, the charity of the BSAVA.
PetSavers, exhibiting in the balcony at the NIA in Birmingham as part of 2012's record-breaking World Congress, has made the change in the hope that it will inspire pet owners and members of the profession to support its important work.
When PetSavers decided they needed a fresh approach to fundraising, they re-invented their image and worked closely with the BSAVA team to re-invent their charity's identity.
Phillip Lhermette, PetSavers' chairman, explained: "PetSavers has re-launched with a new logo and a new enthusiasm to raise its profile
both within the profession and beyond. The new logo is more modern but retains elements of the old identity so it should be recognisable to our supporters.Our new website supports this new image and is aimed at the general public. It is much more informative and full of interesting and useful information that really gives our charity the fresh approach that it needs."
The new website can be found here.
For more information about PetSavers, find them on the balcony of the NIA.