Small things can have big effects on your practice
It may surprise you but when it comes to business, even small things such as your email address or not having a website can be the difference between a client choosing you or the practice down the road.
Many practices have long enjoyed the benefits of email and it has revolutionised the way we work. Access to instant, paperless communication, which can reach audiences anywhere and at any time, has proved to be an invaluable business tool.
However, it isn’t just businesses that have become more technically minded, clients now have higher expectations when it comes to the use of the Internet and emails.
Having a web presence is important if you want to engage with new and existing clients. Many people run searches on Google when looking for a vet in a certain locality and if your practice doesn’t appear but your competitor does, then who will be more likely to get the business?
Many practices have long enjoyed the benefits of email and it has revolutionised the way we work.
Using practice email addresses on a dedicated practice email system arguably looks more professional and with a suitable practice mail set-up, all email records will remain the property of the practice, multiple mailboxes can be created for different personnel and data storage can be as much or as little as you need.
The Vision Email Solution available from AT Veterinary Systems can assist you in registering your desired domain name and offers a complete email solution for the whole practice that is easy to set up, use and administer. It can be used alongside any practice management system. If you would like more information regarding emails or websites then please email enquiries@vetsystems.com.
Joanne Webster, a professor of parasitic diseases at the RVC, has been elected as a Fellow of the Royal Society (FRS).
