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Public urged to be ‘puppywise’ to avoid rogue breeders
The Kennel Club says rogue breeders take advantage of 'convenience culture'.

One in three puppies die in their first year due to ‘convenience culture’.

The Kennel Club is asking the public to be cautious amid concerns that puppy owners are inadvertently buying unhealthy puppies from puppy farms.

New statistics, released as part of The Kennel Club’s ‘Be Puppywise’ campaign, have revealed that one in five puppies are dying before their first birthday. This increases to nearly one in three puppies when the owner has done limited research.

The Kennel Club suspects that these statistics reflect a worrying ‘convenience culture’, which is contributing to a puppy welfare crisis.

A quarter of new dog owners admitted that they would not travel more than an hour to see a puppy – with nearly half of these owners saying that this was due to convenience. Twenty-nine per cent said that they had spent less than a day researching their decision and the breeder.

After buying their puppy, 40 per cent of puppy owners suspected that they may have bought their pet from a puppy farm.

The Kennel Club believes that rogue breeders are taking advantage of some potential puppy owners’ need for convenience. As such, members of the public are missing vital red flags about how their puppy has been bred and by whom.

One in four puppy buyers were unable to spot the signs of a puppy scam.

When visiting their puppy, over half of customers did not see their puppy interacting with its mother, the puppy’s breeding environment and where it slept, ate or played. Sixty-three per cent did not check their puppy’s vaccination certificates before buying.

Meanwhile, 77 per cent were not asked by the breeder about their suitability for puppy ownership. The Kennel Club says this might increase the likelihood of impulses purchases without the buyers understanding the responsibilities of pet ownership.

Charlotte McNamara, head of health at The Kennel Club, said: “This dangerous convenience culture has become a cancer for puppy welfare. Getting a dog is a long-term commitment and any decision should not be made lightly, superficially or without effort.

“We absolutely urge anyone thinking of getting a puppy take the time to do proper, careful and extensive research and make sure the pup is right for you, and that you can spot the signs of a bad breeder.”

The full guide can be found here.

Image © Shutterstock

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BSAVA partners with BVA Live 2026

News Story 1
 BSAVA is to partner with BVA Live (11-12 June 2026) to champion clinical research.

The organisation will be supporting BVA Live's Clinical Abstracts programme, showcasing selected abstracts of veterinary research throughout the event.

The clinical abstracts can be on any small animal veterinary subject, and must be based on research undertaken in industry, practice or academia. Abstracts can be presented in poster or oral formats.

Submissions will open on 15th December 2025, and close on 6th March 2026. You can register interest here

Click here for more...
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Nominations open for RCVS and VN Council elections

The nomination period for the 2026 RCVS Council and VN Council elections is now open, with three veterinary surgeon seats and two veterinary nurse seats available.

Prospective candidates can download an information pack and nomination form from the RCVS website. Individuals can nominate themselves for the elections, with the results to be announced in the spring.

Clare Paget, the recently appointed RCVS Registrar and elections returning officer, said: "If you want to play your part in influencing and moulding how the professions are regulated, and making key decisions on matters of great importance to your peers, the public and animal health and welfare, please consider standing for RCVS Council or VN Council next year."

Nominations close at 5pm on Saturday, 31 January 2026.