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Amazon to change pig 'swill feeding' advert
Swill feeding has been banned in the UK since 2001.
Move follows complaint by the National Pig Association

The National Pig Association (NPA) has welcomed a promise from Amazon to change an advert featuring a pig being fed kitchen scraps.

The advert in question is for the Amazon Echo Dot and has appeared in cinemas across the UK. In a complaint to the Advertising Standards Authority (ASA), NPA chief executive Zoe Davies said the practice is classed as swill feeding, which has been banned in the UK since 2001.

She called on the ASA to remove the advert, ‘‘keeping ASF and other awful notifiable diseases out of the UK pig population".

A complaint was also made to the ASA by vet Duncan Berkshire of the Pig Veterinary Society to remove the footage "from all media immediately".

On Friday (3 May), the ASA contacted Duncan and Zoe informing them that they would be taking their complaints seriously.

The ASA wrote: "We think you have a valid point and, with a view to acting quickly, we instructed Amazon to change their ad. We asked them to remove the scene in question, and I’m pleased to advise that we have received an assurance from them that they will make that change should the ad appear again.”

Zoe said: "This is an excellent result. We are really pleased the ASA understood the seriousness of our complaint and reached the same conclusion. We also welcome what appears to be Amazon's promise to remove the footage from future adverts. And we hope this sends out a message to other media outlets and advertisers.

"We also stressing yet again how important it is that all pig owners adhere to the swill feeding - and that means not feeding kitchen waste, even if it doesn't contain meat." 

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Wales to ban third party puppy and kitten sales

News Story 1
 The Welsh Government has said it will ban third party sales of puppies and kittens, after a consultation showed overwhelming public support.

A consultation in February received nearly 500 responses, most of whom called for greater action to improve the welfare of cats and dogs at all breeding premises.

Concerns were also raised about online sales, impulse buying, breeder accountability and illegal puppy imports.

A consultation will now be held on plans to implement a ban. Environment minister Lesley Griffiths said she will also revisit the current breeding regulations to improve welfare conditions.  

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WHO declares Congo Ebola outbreak an international health emergency

The World Health Organisation has declared the Ebola outbreak in the Democratic Republic of Congo (DRC) a Public Health Emergency of International Concern.

The move comes after a meeting of the International Health Regulations Emergency Committee for Ebola in the DRC. The committee cited recent developments in the outbreak in making its recommendation, including the first confirmed case in Goma - a city of almost two million people on the border with Rwanda, and the gateway to the rest of DRC and the world.

The committee also reinforced the need to protect the livelihoods of the people most affected by the outbreak by keeping transport routes and borders open.