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MSD found in breach of NOAH code on promotion
Bovilis BVD is a bovine viral diarrhoea vaccine for cattle.
Breach regards promotional material for Bovilis BVD

Pharmaceutical company MSD Animal Health has been found to be in breach of the NOAH Code of Practice for the Promotion of Animal Medicines.

The breach is with regard to a promotional leaflet and advertisements for Bovilis BVD, a bovine viral diarrhoea vaccine for cattle. The NOAH Code of Practice Committee concluded that the tagline “P.I. or not P.I.? That is the question!” was in breach of Clauses 4.3 (i), (ii), (iii) and 4.6 of the Code of Practice.

Further details of the Committee ruling are expected to be made shortly and will be published on the NOAH website. 

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VMD invites students to apply for EMS placement

News Story 1
 The Veterinary Medicines Directorate (VMD) is inviting applications from veterinary students to attend a one-week extramural studies (EMS) placement in July 2026.

Students in their clinical years of study have until 28 February to apply for the placement, which takes place at the VMD's offices in Addlestone, Surrey, from 6-10 July 2026.

Through a mixture of lectures and workshops, the placement will explore how veterinary medicines are authorised, non-clinical career opportunities, and other important aspects of the VMD's work.  

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News Shorts
Survey seeks ruminant sector views on antimicrobial stewardship

A new survey is seeking views of people working in the UK ruminant sector on how to tackle the challenge of demonstrating responsible antibiotic stewardship.

Forming part of a wider, collaborative initiative, the results will help identify the types of data available so that challenges with data collection can be better understood and addressed.

Anyone working in the UK farming sector, including vets and farmers,is encouraged to complete the survey, which is available at app.onlinesurveys.jisc.ac.uk