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Dog owners complain over promotional chocolate
A number of dogs ate the free Green & Black’s chocolate bar that was sent in the post. (stock photo)
Free bar sent out to Sainsbury’s customers

Pet owners have complained to Sainsbury’s after some dogs ate a free Green & Black’s chocolate bar that was sent in the post to reward card holders.

The supermarket chain said it is investigating the situation “as a matter of urgency”. It has so far received five complaints, but these have not all been verified.

Dog owner Sarah Hayward rushed her cocker spaniel Jarvis to the vet after he ate the promotional chocolate while she was at work.

“My parents, who came home to let the dogs out at lunchtime, found the empty packet on his bed - and obviously they were trying to work out what it was initially,” she told BBC Radio 5 Live.

“They realised it was chocolate and the second they called the vet they were told to rush him straight in. He was put on various drips to flush fluids down him to try and induce him to be sick.”

Sammy Taylor, from Kent, said on Facebook that she was “furious” with Sainsbury’s after her puppy ate the chocolate and had to receive veterinary treatment.

A Sainsbury’s spokesperson said: “We’re extremely sorry for the distress this has caused. We know chocolate is unsafe for pets to eat and that’s why we had measures in place to safeguard against pet owners receiving this promotion. We are urgently investigating what went wrong.”

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Annual submission deadline small pet animal exemptions

News Story 1
 Companies marketing medicines for small pets exempt from authorisation must submit their annual return to the Veterinary Medicines Directorate (VMD) by 30 November 2026.

Submitting this annual return ensures continued compliance with regulatory requirements for products marketed without a full Marketing Authorisation. The exemption specifically applies to products intended for animals, cage birds, terrarium animals, small rodents, ferrets and rabbits.

For further details and submission guidelines, visit the gov.uk website.  

Click here for more...
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'We know that farm vets are working hard to support farmers and animals affected by this outbreak, during what is an extremely difficult time for all involved,' they stated. 'Continued vigilance to identify disease early is vital and vaccination remains the best way of protecting animals from this disease.'