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Ceva Animal Health found in breach of NOAH code
NOAH has regulated the content and quality of advertisements, leaflets and promotional activities through its Code of Practice since 1974.
Promotion found to be inconsistent with SPC

NOAH’s code of practice committee has found Ceva Animal Health to be in breach of its code on promotion.

The committee ruled that the PRID® Delta Brochure PR152-L246-0615-1K and its use at the British Cattle Veterinary Association Congress in October last year, was in breach of clause 4.4 (iv) of the Code of Practice.

Clause 4.4 (iv) states that: “Any information or claim in a Promotion of Animal Medicines must not be inconsistent with the SPC”.

The brochure was found to promote off-label use of the product which is inconsistent with the summary of product characteristics (SPC).

NOAH represents the UK animal medicines industry which has regulated the content and quality of advertisements, leaflets and promotional activities through its Code of Practice since 1974.

Further details of the ruling will be made available shortly.

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VMD invites students to apply for EMS placement

News Story 1
 The Veterinary Medicines Directorate (VMD) is inviting applications from veterinary students to attend a one-week extramural studies (EMS) placement in July 2026.

Students in their clinical years of study have until 28 February to apply for the placement, which takes place at the VMD's offices in Addlestone, Surrey, from 6-10 July 2026.

Through a mixture of lectures and workshops, the placement will explore how veterinary medicines are authorised, non-clinical career opportunities, and other important aspects of the VMD's work.  

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News Shorts
Survey seeks ruminant sector views on antimicrobial stewardship

A new survey is seeking views of people working in the UK ruminant sector on how to tackle the challenge of demonstrating responsible antibiotic stewardship.

Forming part of a wider, collaborative initiative, the results will help identify the types of data available so that challenges with data collection can be better understood and addressed.

Anyone working in the UK farming sector, including vets and farmers,is encouraged to complete the survey, which is available at app.onlinesurveys.jisc.ac.uk