Your data on MRCVSonline
The nature of the services provided by Vision Media means that we might obtain certain information about you.
Please read our Data Protection and Privacy Policy for details.

In addition, (with your consent) some parts of our website may store a 'cookie' in your browser for the purposes of
functionality or performance monitoring.
Click here to manage your settings.
If you would like to forward this story on to a friend, simply fill in the form below and click send.

Your friend's email:
Your email:
Your name:
 
 
Send Cancel

Majority of shoppers 'willing to pay more for milk'
milk
Eighty per cent of people said they would pay more for milk if the extra money went to dairy farmers.
Survey suggests a rising number of people are sympathetic to dairy farmers

A rising number of consumers (80 per cent) say they would be willing to pay more for milk, if all the extra money went to dairy farmers.

British dairy farmers have come under a media spotlight in recent months due to rapidly falling milk prices. As a possible consequence, more and more consumers appear to be sympathetic.

Since October 2013, 74-76 per cent of consumers said they would pay more for milk, according to findings from quarterly YouGov surveys carried out for AHDB and DairyCo. This figure has risen to 80 per cent, according to the latest survey, conducted on February 23-25.

Just seven per cent of respondents said they would not pay more for milk, while nearly one in five said they would be willing to pay over 20p more.

Retail milk prices are falling, partly due to rising competition for market share, and price cuts to key everyday grocery items are an important part of retailers' low pricing strategies.

Commenting on the findings, DairyCo says that while consumers say they would pay more for milk, this may not translate into action. However, the findings do illustrate an increasing sympathy with dairy farmers.

To view more of the findings visit: http://www.dairyco.org.uk/news/news-articles/february-2015/more-shoppers-willing-to-pay-extra-for-milk/#.VO7bXxZvY5Q

Become a member or log in to add this story to your CPD history

Defra shares new Sanitary and Phytosanitary guidance

News Story 1
 Defra has published guidance for the vet sector ahead of a proposed UK-EU Sanitary and Phytosanitary agreement.

The agreement, which will change the movement and trade of animals and related products, could see reductions in checks, paperwork and certification. As well as describing regulatory developments, the advice highlights the importance of animal ID, registration and traceability in disease control and other compliance arrangements.

The guidance can be found here. More detail is expected as negotiations progress. 

Click here for more...
News Shorts
Lords Committee opens Pet Parasite Medication inquiry

The House of Lords Environment and Climate Change Committee will launch its inquiry into Pet Parasite Medication (PPM) on Wednesday (3 June).

Focusing on treatments containing fipronil and imidacloprid, the inquiry will seek to understand distribution pathways and the impacts of PPM use and non-use on biodiversity and human health. It will also cover current regulation, monitoring, and the potential implications for pets and their owners.

The committee will hear evidence from environmental non-governmental organisations and research institutes. The public can follow the proceedings live on Parliament TV or in person in the Palace of Westminster.