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The importance of being cat friendly
Martha Cannon
Vets are losing potential revenue through poor cat care

Pet dogs are presented to vets twice as often as pet cats, which not only means cats are getting poorer care, it also means that vets are loosing potential revenue.

Despite figures which show that more than 75 per cent of people view their cat as a member of the family, they are not visiting the vet because the experience can be stressful.

In their lecture at the VPMA/SPVS Congress in Newport, Martha Cannon, from the Oxford Cat Clinic and Alison Lambert from Onswitch explored the many practical ways that the whole practice team can deliver superior care to their cat-owning clients.

Taking a 'cat's-eye' journey from home, to the surgery, and back again, the lecture focussed on simple changes that make a real difference to the cat/owner experience.

Their first key message was that vets should avoid scruffing. "No scruffing, no stress," said Alison. Instead, vets should take their time and take the cat out of the basket slowly - removing the lid if they are able to.  

Martha added that vets should then do as much of the consultation as they can within the basket and avoid putting the cat on the consulting room table. If the cat does have to be taken out of the basket,  a towel should be placed on the table (so it is not as cold), or the cat should be placed on the owner's lap.

In the waiting room, Martha said that owners and their cats should be given some space.  A lot of people forget that it is not just cats who need the space. Many cat owners dislike dogs, and feel uncomfortable being surrounded by them.  Bookshelves, screens or benches are all simple but effective ways of creating segregation within your practice and make the world of difference to cat and owner too. In the kennels, provide the cat with a hiding place such as an igloo or even a cardboard box. With this, they'll have somewhere to withdraw to if they are feeling anxious or scared.

Thirdly, Martha said that owners would like vets to recognise how precious their relationship with their cat is. Good manners go along way, and even if you feel silly, talking to the cat and gentle handling can all help to reassure the owner that their cat is in safe hands.

Wrapping up the lecture, Martha said "Cat owners know the difference between 'cat friendly' and 'cat indifference' - so can you afford not to be cat friendly?

For more information about feline friendly nursing care visit: http://www.icatcare.org:8080/vets/guidelines

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Birmingham Dogs Home makes urgent appeal

News Story 1
 Birmingham Dogs Home has issued an urgent winter appeal as it faces more challenges over the Christmas period.

The rescue centre has seen a dramatic increase in dogs coming into its care, and is currently caring for over 200 dogs. With rising costs and dropping temperatures, the charity is calling for urgent support.

It costs the charity £6,000 per day to continue its work.

Fi Harrison, head of fundraising and communications, said: "It's heart-breaking for our team to see the conditions some dogs arrive in. We really are their last chance and hope of survival."

More information about the appeal can be found here

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News Shorts
Avian flu confirmed at premises in Cornwall

A case of highly pathogenic avian influenza H5N1 has been detected in commercial poultry at a premises near Rosudgeon, Cornwall.

All poultry on the infected site will be humanely culled, and a 3km protection zone and 10km surveillance zone have been put in place. Poultry and other captive birds in the 3km protection zone must be housed.

The case is the second avian flu case confirmed in commercial poultry this month. The H5N5 strain was detected in a premises near Hornsea, East Riding of Yorkshire, in early November. Before then, the disease had not been confirmed in captive birds in England since February.

The UK chief veterinary officer has urged bird keepers to remain alert and practise robust biosecurity.

A map of the disease control zones can be found here.