The Veterinary Marketing Association (VMA) opens nominations for its Practice Marketing Award
Nominations are being sought for veterinary practices across the UK to be recognised for their marketing campaigns.
The Veterinary Marketing Association (VMA) Practice Marketing Award will be presented at an awards ceremony in March.
Claire Edmunds, who organises the event, said: "I would urge practices to review their marketing activity over the last year - they might be surprised at what they have achieved.
"This is not about quality or size, what the judges are looking for is initiative and innovation in marketing products or services to clients, whether pet owners or farmers."
Will Stirling, marketing manager for Midland's based YourVets, last year's winner, said: "It was a real boost to all the staff, and a great reward for all their hard work.
"Entering couldn't be easier, and for all the entrants the recognition it gives you within the industry is invaluable."
The awards recognise all aspects of marketing, from display advertising, direct and electronic mail, e-marketing, through to mobile and website/ digital communications.
There is a separate award for PR activity open to practices and businesses involved in the veterinary industry.
The winners will be named at a ceremony on March 14 at the Lancaster London Hotel.
The awards are organised by the VMA and supported by Merial Animal Health.
For more visit www.vma.org.uk
Two independent vets have launched a podcast to help owners strengthen their bond with pets. Dr Maggie Roberts and Dr Vanessa Howie, who have worked in both veterinary practice and major charities, are keen to use their experience to enable people to give pets a better life.
